Archive for January, 2012

Top 10 Benefits of Small Group Training

Small Group Training (SGT), or semi-private training (usually 2-10 participants) is rapidly becoming one of the hottest trends in the fitness industry. In fact, IHRSA (International Health, Racquet & Sportsclub Association) listed SGT as the #5 in their list of top health club trends for 2012.

There are some very good reasons why SGT is becoming so popular. Here’s my top 10 benefits (in no particular order). SGT offers:
1. More personal attention – While Group Exercise offers many benefits, the instructors are not always able to see and correct each individual class member.
2. More economical – Personal Training provides the most personal attention and greatest opportunity to succeed. Some people, however, may find that SGT fits into their budget better and still gives them the attention they need.
3. Variety – By working with a knowledgeable fitness professional, your workouts will change/evolve as you progress, preventing hitting a plateau and boredom.
4. Camaraderie – Let’s face it, workouts love company. Sharing the workout enhances the experience for participants.
5. Motivation – Having someone exercising right beside you can push you a little harder than you might do on your own.
6. Support – Both the Trainer and other participants are there to help you get through the challenges of the workout and the obstacles in life.
7. Greater focus – There’s no time to let your mind wander with a Trainer keeping tight programming and watching your every move.
8. Fun – Yes, fun. The right exercise program done with friends can definitely be fun.
9. Adherence – Research shows that members that are involved in programs are more likely stick with it. With all of the previously listed benefits, how could you not want to keep coming back?
10. Results – When you stick with a well constructed program, you will get the results.

So, Small Group Training, this missing link between Group Exercise and One on One Personal Training, may be the answer to helping you reach your goals in 2012. Give it a try.

01/22/2012 at 2:09 PM 3 comments

We Are All Weird. Why Try to Fit the Average Mold?

Currently I’m reading We Are All Weirdby Seth Godin and, while it’s essentially a marketing book, it made me think of all products people buy that are not really what they want or need. The fact is we ARE all weird whether we want admit it or not. And that simply means that nobody is exactly like anyone else. We all have individual lives with unique problems and circumstances.

Relating this to health and fitness, we all have our own particular goals and personal issues in reaching those goals. Health and fitness products for the masses include fad diets, supplements, exercise videos, etc. They don’t deal with the obstacles that confront you as an individual on a daily basis. The results are never as good as they could be because the product was made for the hypothetical average person, not you.

 So , why is it that we tend to buy the products that target the masses? Convenience is certainly one reason, as is price. It’s easy to knock off a product when there’s no personalization needed. Many people also like to believe they are like everyone else. They want to be normal. But let’s face it. There’s no cookie cutter for people and wouldn’t life be boring if there was?

Where does that leave us when we seek to reach our own individual goals with our own individual set of obstacles? Seek out personalization and, yes, pay a little more to get it right. That goes for hiring a personal trainer, registered dietitian (RD), life coach, business coach, etc.

Wouldn’t it be worth it to finally get what is right for you in all your weirdness?

Best wishes in the new year, Mark

01/08/2012 at 10:16 AM Leave a comment


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